Sarah relocated to Townsville from Mackay in 2000 to pursue a Bachelor of Creative Arts in Communication Design at JCU. Following a traineeship at Perc Tucker Gallery, Sarah embarked on a successful career spanning over a decade as a Graphic Designer and Marketer within Townsville’s advertising sector.

In 2012, her path intersected with fellow designer Kassia Piva, leading to the establishment of Vetta Creative (then known as Vetta Productions).

For the past 13 years, Sarah has dedicated her efforts to elevate Vetta Creative as the premier creative agency in North Queensland. The agency has grown into a team of eight skilled professionals offering comprehensive marketing consultancy and content creation services.

Sarah is deeply committed to leveraging creativity to help clients realise their business objectives, and potential.

‘Before we opened Vetta Creative, we saw a lot of colleagues underutilised and eventually leave town because they weren’t being challenged creatively. We also saw a lot of marketing spend being sent to agencies down south, who did not understand our unique North Queensland culture. It’s important to us that we align local businesses with creative people that benefit from each other. Being local has huge advantages and allows you to see opportunities in the market that no one else can.’

In her spare time…ha ha, just kidding, business owners don’t have spare time.