For our Co-founder/ Co-director Sarah, small business is in her blood, having grown up above her parent’s deli in Mackay. From an early age, she understood the volatile nature of business, the importance of staying relevant and looking after your people.

Straight out of high school Sarah moved to Townsville to study a Bachelor of Creative Arts in Communication Design. After a traineeship at Perc Tucker Gallery, Sarah spent over a decade working as a Graphic Designer for Townsville’s leading advertising agencies before eventually meeting fellow designer Kassia Piva and founding Vetta Productions in 2012. Over the past 10 years, Sarah has devoted her time to making Vetta the top creative agency in Townsville.

Sarah is a passionate creative (she can’t help it, she’s Italian) who believes giving opportunities to creatives in the region is good for business.

‘We saw a lot of colleagues underutilised and eventually leave because they weren’t being challenged creatively.  We also saw a lot of marketing spend being sent to agencies down south, who did not understand our unique North Queensland culture. It’s important to us that we align local businesses with creative people that benefit from each other. Being local has huge advantages and allows you to see opportunities in the market that no one else can.’

In her spare time…ha ha, just kidding, business owners don’t have spare time.